For vacation rentals, the question of whether PPC or SEO drives more direct bookings depends entirely on your strategy, budget, and timeline. **PPC (Pay-Per-Click)** advertising offers immediate visibility at the very top of search results, making it the superior choice for fast, targeted traffic and promoting short-term offers or filling sudden vacancies. However, traffic stops as so... https://www.webdesignvr.com/blog/ppc-vs-seo-for-vacation-rentals-which-drives-more-direct-bookings